Conscious Content
We create a conscious life by how we handle tiny and very specific moments ~ Gay Hendricks
What is Conscious Content ?
- Audience (User Experience)
- SEO (how to optimize the article for google and humans)
- Stakeholder Goals
- Grammar and Authenticity
- Research Not Fluff
- Boost Organic Traffic (to your site)
- Create a Purposeful Presence Online
- Share on Social Media
- Build up the Content on Your Site
Discriminating wisdom means seeing clearly ~ Jack Kornfield
Content marketing is used to drive traffic to a website, promote a product, and generally make sure Google sees you as relevant. It is organic, should keep growing and flowing as well as provide a still point for an audience to remember to return to, whether for insight, your contact info, or to learn from.
What Do I Write About?
My favorite expression when people ask me what I write about is to say “Writers Write”. In fact, look for conversations on Twitter with the hashtag #writerswrite! That said, I try to listen, use an authentic voice, and research. When I write for a client I think systematically with conscious intention to portray their brand or service. But when I think about it, most of my writing stems from conversations with people.
Conscious content generation is like cooking. You need the write, I mean, right ingredients then mix in your key word research, SEO best practices, and the authenticity of the writer’s voice. I recently did a post for an online dating site that is a perfect example. They asked me to sell the new changes to their web presence via a blogpost. Here is how I did it: READ ME
Follow Us!