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Tag: social media

  • Posted on July 31, 2025August 7, 2025
  • Social and SEO

The Secret to Compelling Content: Authenticity, Engagement, and Value

Today I’ll spill the secret to creating compelling content. When it comes to my philosophy on copywriting and creating content for social media, the key is blending authenticity, engagement, and value. Here’s a breakdown of how these three things work and why they matter.

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  • Posted on July 24, 2025July 24, 2025
  • Social and SEO

Social Media Presence in Six Steps

Building a Successful Social Media Presence: Key Strategies for Brands A strong social media presence isn’t just about posting often…

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  • Posted on July 3, 2025July 3, 2025
  • Content Strategy

Has AI Replaced Brainstorming?

I’ve used many AI tools to write and edit content over the past few years. I love AI because it’s…

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  • Posted on March 1, 2016March 11, 2016
  • Social and SEO

Functional Writing: Interviewing @Josepf

Functional Writing: An Interview With @Josepf Functional writing is a phrase I am using to describe the intersection between content…

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  • Posted on February 24, 2016February 27, 2016
  • Content Strategy

Optimized penmanship

Optimized Penmanship For Contemporary Readers Today was training day as I headed to downtown NYC to speak with a team…

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  • Posted on January 7, 2016March 1, 2016
  • Social and SEO

Keeping the Social in Social Media

Keeping the Social in Social Media No doubt you have at least one social media profile, whether it be Instagram,…

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