Email is one of the most personal ways to communicate with an audience—and yet, it’s often where brands lose their voice or overwhelm the reader. The secret? Think less like a marketer and more like a storyteller. Let’s break down some email best practices through the lens of a recent email I wrote for a client, titled “Thunder Season Tips: Comforting Your Dog Through Stormy Weather.” From subject line to
Koda, my mini labradoodle teaches me something new every day. This category is for you if in need of some inspiration and cuteness
Romancing the Stone: Why Intention Matters in Writing
June 25, 2025
If you’re a Harrison Ford fan, you might think today’s post is about the 1984 adventure film Romancing the Stone. It’s not. This is about a different kind of stone—and how one small, shiny object helped clarify a big lesson about writing: your intention matters, especially when writing for others. Today, the dood (Koda, my dog) and I drove an hour to Worth Avenue in Palm Beach. The mission? Ask
How to make a yoga space at home
July 29, 2024
Setting up a yoga space that meets your needs I once studied with a teacher from India who said “every room can be a yoga room”. What he meant was that space is a luxury so don’t let not having a separate room for yoga keep you from practicing. Making room for yoga practice can help you cultivate peace and keep your body limber. Making a yoga space at home,
Juicers: A study in finding the best, top, or cheapest.
June 3, 2024
Follow my story about researching juicers. See how I used the research to cut down the noise of “finding the best”, top, or cheapest juicer. Learn how I made my decision to choose the right juicer for my life. Researching based on the query: “what are the best juicers” Surprised to find so many surveys about the best juicers of 2024. Here are several of the higher ranking publications as
Reflections on Disengaging
August 11, 2021
Me and the Dood: Learning to leave it My main mini squeeze Koda teaches me a lot about disengaging. In yoga speak, we call it Pratyahara. That’s another way of describing an ability to turn inwards and away from distractions perceived by all our senses. Not by sleeping though, so don’t get excited that you’ve nailed the skill… (“withdrawal”)…the ability to “switch off” and produce a state of extreme inward-mindedness
The Art of the Thank You: Grati-dood
July 28, 2021
Koda is teaching me a lot about gratitude and the art of the thank you. Even though she can’t speak human, her idea of saying thank you is usually to lick an eye, ear, hand or calf. There’s a sweetness to doing something that makes your puppy happy. It truly makes me feel good to receive her grateful affection. I know also when she growls at me that she’s pissed
Generation Covid-19 Puppy: Me and the Dood
July 11, 2021
Koda is from the COVID-19 puppy generation. Like baby boomers and GEN X,Y,Z, there are definitely COVID-19 puppies. Whether it was the actual lockdown experience in Philadelphia or a chain of events during the pandemic that nurtured her purchase, I’m not entirely sure. During the pandemic, my sister-in-law got a beautiful dog named Maisy. Once we were able to travel (that was scary, even with a mask), we visited them
Me and the Dood: In the Moment
July 7, 2021
In the moment is where it all happens. The past was and the future has yet to present itself. So when I sat on this bench with the Dood, I chose it for the message, “Your past does not define you”. It got me to think, and I invite you to do the same. The past often feels real, especially when we think back on events that felt powerful (in
I want to see what you see: Lessons from a mini labradoodle
July 4, 2021
I’ve been hiding behind my mini labradoodle Koda since she came into my/our life in December 2020. I’m not sure if it’s writers block or the fact she’s both frickin cute and inspirational at the same time. By hiding I mean I basically stopped keeping up my blog in favor of insta pics and quips using the puppy as my muse. What’s the saying, a picture is worth a 1000
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