Writing as a Sales Tool
Writing as a sales tool I consider writing to be a sales tool I believe that any good salesperson has…
Category: Content Strategy
The Editor -BFF or Foe?
Writer plus Editor I am really happy with a new piece I wrote, but think the chapeau goes off to…
What Content is on Your Site?
What Content is on your Website? I am very proud of my clients at Heads and Tails for realizing they…
Creative Writing: Can We Be Creative as Business Writers?
About Creative Writing Creative writing is pretty loosely described. We associate creative writing with narratives, character development, prose and poetry.…
This Blog is About Me
This Blog is About Me I feel like this blog should have a soundtrack or at least a drumroll. That…
Optimized penmanship
Optimized Penmanship For Contemporary Readers Today was training day as I headed to downtown NYC to speak with a team…
To Review or Not to Review
To Review or Not to Review Review are evaluations. Is a review useful to you? Do you write them or ignore…
Reflections on Love
Reflections on Love Love: Reflections… In honor of my anniversary, I am celebrating love and great marriages. As the site responsible…