articles

“This vs. That” Content: How Comparison Articles Help People Decide

Comparison articles help people make informed decisions. Learn how to bolster your brand messaging through comparison style content.

Crafting Content for Diverse Audiences

Discover how to write about the same financial topic for two very different audiences. Learn how tone, examples, and structure shift when writing about budgeting for teens vs. adults.

What Does Generation X Want?

Are you a Generation Xer? Read my article for Homes.com entitled Magnet States for Generation Xers “If you are roughly between 35 and 49 years old, there are reasons your age group is on the move. Chances are you have a lot on your plate and want to live somewhere that addresses your needs. Not the outdated ones that said you were cynical, MTV-loving, latchkey kids. No, the new you.

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